الخطوط العريضة

Day 1:

The nature and range of business writing/ What makes an effective report

• Differences between written and oral communication
• Putting the reader first
• Setting and meeting report objectives and terms of reference
• The role of introductions and conclusions
• Length of reports and the use of appendices
• Readability statistics and shortening sentences
• The language of grammar – a review of terms and concepts

Day 2:

Structure and layout/ The Writing process

• Selecting material and structuring reports
• Gathering information and carrying out research
• Report layout and structure
• Developing and following a ‘house style’
• Using and presenting tables, diagrams, figures and graphs
• Consistent and correct use of display lists and ‘bullet points’
•  ‘Rapid composition’ – improving writing efficiency
• Techniques for research – surveys, interviews and data analysis
• Editing and proofreading
• Confused words and common mistakes
• Getting the best from MS Word – advanced features

 

Day 3:

Punctuation, style and fluency

• Guidelines on punctuation
• Using the comma, full-stop, colon, dashes etc.
• Hyphenating
• Adopting the active voice and personal address
• Avoiding wordiness Writing Instruction Manuals
• Addressing the reader
• Taking a step-by-step approach Letters and E-mails
• Letter style, tone and structure
• The five C’s
• When, and when not, to use e-mail
• Style, tone and layout for e-mails
• Choosing meaningful headings/subjects
• Following up e-mails and integrating with other aspects of MS Outlook
• Setting signatures and out of office features

 

Day 4:

Writing agendas and minutes for meetings

• The role of agendas and how to structure them
• Planning the minute taking process
• Taking notes and writing up minutes Other forms of written communication
• Writing job descriptions and person specifications
• Writing web copy
• Writing newsletters and press releases

 

Day 5:

Writing proposals and making a case

• Persuading the readership and getting them to act
• Presenting information in a clear way to aid decision making Participants’ presentations and course
• review
• Action plans for implementing lessons from the course

من ينبغى أن يحضر

• This is an advanced course and is aimed at all managers, professionals and administrative staff who have good English language skills and good basic writing skills. (Participants are likely to be educated to at least degree level or equivalent.)

المدة

5 أيام