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This course focuses on the components of an effective sales plan, from the initial analysis of a market to the monitoring and revision of an active plan. By the end of the course, participants will be fully au fait with the latest planning methods and will take away a clear structure which they can put to work immediately.
Why plan
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The benefits of planning, and what happens when we don’t
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Who does the plan affect? |
Starting to plan
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The components of an effective sales plan |
Setting meaningful objectives |
The planning process |
Planning tools and models |
Creative thinking, testing ideas
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Determining the type and extent of organizational support required
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Sales supervisors and Managers
5 Days
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