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Strategic Planning
Objectives

By the end of this program, participants should have the knowledge necessary to:

  • Identify strategies in order to develop a unique competitive advantage
  • Apply analytical and conceptual approaches to expand their understanding of the marketplace
  • Integrate strategy, objectives, metrics and performance
  • Incorporate stakeholders needs into the strategic plan

Outlines

  • Strategic planning concepts
  • The evolution of strategy
  • Basic elements of strategic planning
  • Developing and managing the strategy formation process
  • Strategy Components: Mission, Vision, Core values, Objectives, Plans and initiatives, Metrics
  • Financial elements of developing strategy
  •  Operational elements of developing strategy
  • Data synthesis
  • Understanding steps in the SWOT analysis
  • Defining the competitive advantage
  • The product/industry/life cycle curve
  • Creating organizational accountability
  • Aligning the organization for optimal results
  •  How to translate the grand design into strategy execution
  • Strategic Thinking Approaches
  • Porter’s Five Forces Model
  • Mckinsey Growth Pyramid
  • Value Chain Analysis • GE Matrix
  • Boston box
  • Balanced Scorecard

Who Should Attend

  • Executives, division leaders and other senior managers involved in the formation and implementation of strategy, business professionals and strategic planners who want to gain a solid foundation in the development of strategy, line managers in finance, marketing, R&D and manufacturing who are responsible for strategy development and implementation.

Duration

5 Days

Start Date End Date Country City

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